Implications and Usefulness of Artificial Intelligence in Higher Education Institutions: A Case of Pakistan

Authors

  • Muhammad Hassan Danish University of Management and Technology, Lahore https://orcid.org/0000-0001-9031-3614
  • Salman Azam Joiya The University of Lahore
  • Zulfiqar Ali University of Management and Technology, Lahore

DOI:

https://doi.org/10.68490/ber.2024.3.537

Keywords:

Artificial intelligence in higher education, Perceived usefulness, Faculty perceptions, Personalized learning, Academic achievement

Abstract

Artificial intelligence (AI) in higher education is enhancing the potential of the teaching and learning process, fostering academic achievement, and bringing innovation. Studies on AI have yet to discuss widely the quantitative implications in educational institutions. Thus, the present study aims to analyze the implications and perceived usefulness of AI in higher education institutions of a developing country like Pakistan. The study uses data from 256 teaching staff in higher education from private and public sector higher education institutes. Our results show that more than 95% of faculties are familiar with AI technology, and two-thirds of the majority areusing it in the working environment. Most of the faculty respondents perceived that
AI improves cognitive skills, enhances the personalized learning experience, saves time, reduces workload, improves the quality of education, and helps students in better learning outcomes. The present research suggests that AI technology is an impactful and credible source of information and is essential for achieving learning goals.

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Published

31-12-2024

How to Cite

Danish, M. H., Joiya, S. A., & Ali, Z. (2024). Implications and Usefulness of Artificial Intelligence in Higher Education Institutions: A Case of Pakistan. Bulletin of Education and Research, 46(3), 57–75. https://doi.org/10.68490/ber.2024.3.537

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Section

Articles